Speak To Build Your Business
Public speaking has been proven to be an extremely cost-effective way to increase your visibility online and offline, establish your expertise and generate qualified leads for your business because it complements and supplements all other forms of marketing you may be doing.
It is also one of the most misunderstood and least-used business development tools in your marketing arsenal.
In fact, there is no better way to generate business for your business than through speaking on a regular basis before groups of your potential clients. And depending upon the nature of your business, these groups could be anything from Chambers of Commerce to moms clubs to Rotary clubs to seniors groups.
Not only will you receive a warm welcome for having accepted the group’s invitation to share your knowledge with them, but you get the opportunity to make contact, meet new people and make connections in a way that might not have happened otherwise.
But best of all, when you learn how to engage your audience, entertain them while informing them, and maximize the value of each speaking engagement, you’ll get business directly from members of your audience and referrals.
And when people you never heard of before start contacting you because someone else told them about you, that’s when you’ll appreciate how public speaking can build your bottom line like nothing else.